BUILT FOR NORTHERN WATERS
Hand-poured soft plastics inspired by the lakes, rivers, and anglers of Northern Ontario.
BUILT FOR ANGLERS FROM NORTHERN ONTARIO
Northern Strike Baits was founded with one goal in mind: create premium soft plastics that anglers can trust when every bite matters. Inspired by the lakes and rivers of Northern Ontario, our baits are hand poured in small batches and designed to withstand aggressive strikes, rocky shorelines, and long days on the water.
We don’t believe in mass-produced tackle. Every bait is carefully crafted, tested, and refined by anglers who spend countless hours chasing bass, pike, walleye, and musky across some of Canada’s most challenging fisheries. Whether you’re fishing your local pond or targeting trophy fish on Lake Nipissing, Northern Strike is built to help you fish with confidence.
WE DON'T MASS PRODUCE BAITS. WE HAND POUR THEM FOR ANGLERS WHO EXPECT MORE.
CRAFTED WITH PURPOSE
From selecting the right plastisol blend to perfecting fall rates and action, every detail is carefully considered before a bait ever reaches your tackle box.
QUALITY
We hand pour every bait in small batches using premium plastisol, proven molds, and custom color blends designed to perform.
DURABILITY
Our soft plastics are formulated to stay soft, flexible, and fish-catching while standing up to aggressive strikes.
Performance
Designed and tested on Northern Ontario waters to deliver the action, fall rate, and presentation anglers expect.
COMMUNITY
Built by anglers for anglers. Join the Strike Team for exclusive offers, collector cards, limited colors, and new releases.
meet the team
Kasey Hellawell
Dexter Hellawell
Olivia Hellawell
